Thursday, August 28, 2008

Online Car Insurance Revolution

An article on how the internet has changed and revolutionised the way in which we look for and purchase our car insurance policies with the intervention of online car insurance price comparison companies.

The UK consumer market place for car insurance has been revolutionised over the past few years by the massive impact of the internet and the accessibility of advertising information at fingertip availability via the web.

Microsoft boss Bill Gates once envisaged that every home would have computer and it certainly looks as though this will come to fruition. The love of the internet and what information it can provide pleases every age group, every taste and almost every market place.

One of the biggest commercial market places is the motor industry, and the accompanying market of car insurance is likewise immense. It wasn't so long ago that drivers looking for cheap car insurance were totally reliant on informed and chanced luck in finding a value for money car insurance premium.

Advertising was pretty restricted to papers, telephone directories and TV adverts with consumers having to spend great lengths of time shopping around, usually until they got totally bored and gave in to the cheapest policy they had managed to find.

Online car insurance has been dramatically revolutionised by the addition of a new wave of web based price comparison companies. These insurance aggregators allow shoppers to input their personal and driving details into their online car insurance systems once in order to retrieve dozens of results from insurance company quotes from insurers offering their most competitive prices on a whole range of polices from motor insurance to home insurance.

The impact of these online price comparison companies on the insurance providers has been quote dramatic because the motorist insurance consumer now has access to market rates which is making a lot of companies look at pricing strategies which is great for competition and great for the consumer.

Andy Higgins has been publishing online articles for years and currently writes for News Media Studios where he created the Article Feeder business solution

1 comment:

Unknown said...

Does anyone have a decent place to insure an older model car? I've recently brought a classic car from the 60's and I am having difficulty insuring it.

I have tried various comparison websites and a few top named insurers such as Kwik Fit Car Insurance with no real luck?